Last week, MindHandle racked up not one, two, or three, but FOUR awards at the American Marketing Association’s Marketer of the Year Awards. That includes the top honor as overall Marketer of the Year! We’re celebrating this week, and you can, too, by listening to MindHandle Mix 18: Promise to Care, a playlist inspired by the award-winning magnetic storytelling we crafted for Texas Health Resources.
At first glance, real estate investors and rock stars appear to have little in common, when, in reality, they share a major common passion: money.
Cold, hard cash is one of the most common subjects of top music hits around the world. And while dropping brand names for luxury watches and shoes might seem like surface-level swaggery, if you dig a little deeper, you’ll find stories about ambition, motivation, and freedom. Money stands for a lot more than money.
As a welcome to our newest client, Oldner Lighting, this week’s MindHandle Mix is a salute to the power of light! Owner and lighting master Scott Older uses his talents to bring out the emotion of commercial and residential spaces. Simply put: he transforms that space into a place by putting it in the best light.
Much like our playlist, Scott is truly eclectic. He’s a lighting designer, cyclist, nutrition junky, and even a musician! Give MindHandle Mix Vol. 16 Light On a listen and you’ll find a full spectrum of songs to love.
This week’s MindHandle Mix is inspired by one of our favorite restaurants, Fish City Grill. Last year, we got to deep dive into the Fish City Grill experience to rebrand the restaurant chain inside and out (and racked up a few ADDYs along the way including “Best Restaurant Marketing.”) They’ve been our client and preferred source of oyster nachos ever since.
We love Fish City Grill because their brand is modern and friendly, with a dash of irreverence, and a lotta love for darn-tasty, fresh fish. So if you’re daydreaming of a coastal vacation like we are right now, press play on this mix, and drift away.
Funding for fine arts has been quietly disappearing in America for quite some time, but one Dallas advertising agency has decided to take action to ensure art lives on. Meet the MindHandle Scholarship Fund.