Don’t Touch the Tuna: How Company Culture Can Sink or Bolster Business

In the last couple of decades, there has been a seismic shift in the perception of company culture. The black box that once protected corporations' internal activities has been replaced with the glass box. Employees are now both media producers and consumers. And consumers, in turn, are potential employees and media channels. In this open-range digital age, empowering brand champions has never been more challenging.

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MindHandle Wins Four AAF Dallas ADDYs… Again

Earlier this month, MindHandle took home four new awards at the “Safest ADDYs Ever” 2021 American Advertising Awards, hosted by AAF Dallas. The most recent additions to our trophy collection: two Silver ADDYs in the Social category, one Bronze ADDY in the POP category, and the Dallas Foodie Award for Best Restaurant/Food Advertising.

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Super Bowl Monday Morning (Brand) Quarterbacking

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Meet Bren Montgomery, MindHandle CTO & Master of Risk Mitigation

MindHandle is thrilled to announce a new addition to our team: Bren Montgomery, Chief Technology Officer. Bren is a tech industry hotshot with a reputation for website wizardry. Under her leadership, MindHandle is expanding our branding and advertising services to include the complex undertaking of building scalable, reliable, and engaging websites.

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On Repeat: MindHandle Mix Vol. 19: Ahead of Curve

What do musicians and marketers have in common? We are both masterful remixers.

 

Think about cover songs. Why do we love them? Because they’re an expertly mixed cocktail: 1 part novel, 1 part nostalgia. We’re simultaneously comforted by a familiar tune and thrilled by the creative reimagination.

 

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