We’re Two-Steppin’ to MindHandle Mix Vol. 3: Floatin’ ‘ol Frio

The soundtrack of Texas pride.

We’re a Texan agency, and it’s about dang time we celebrated our Texas pride on Spotify. Tune into MindHandle Mix Vol. 3: Floatin’ ‘ol Frio, created by our Texas-born-and-breaded VP of Brand Management, Mike Stopper. This mix two-steps through the best hits from Lone Star State music artists, like George Strait and Lyle Lovett, and sounds even better with good company and a cold one in hand.

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MindHandle Launches #TeamUp4TakeOut to Support Dallas Restaurants Through COVID-19

Texas restaurants generated $70.6 billion in sales last year, and those same establishments employed 10% of the state’s population. Our shop is fortunate to shape the stories of several amazing restaurant brands, like Chili’s, Fish City Grill, On the Border, Raising Cane’s and Main Event.

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Brands “Ahead of the Curve” before “Flattening the Curve”

Cruises and flights canceled. Colleges and universities sending students home to watch lectures online. Public schools closing. Offices asking employees to telecommunte, Concerts, parades, festivals and sporting events postponed indefinitely.

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MindHandle Mix Vol. 2: Sweat With Swagger

26 Tracks for 26 Miles

Listen Up! MindHandle Mix Vol. 2: Sweat With Swagger just hit Spotify. This playlist turns up the volume, with high-energy tracks for pounding serious pavement. Here’s our interview with our senior copywriter and resident long-distance runner, Abi Morgan.

Abi, how would you describe this mix?

This mix is dedicated to my fellow female long-distance runners—and their lost toenails. 

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The CPO is the new CTO

AN INCOMPLETE MODEL

For years, headlines have shouted how it’s critical for Chief Marketing Officers to partner with their partners in technology to create new marketing dynamics.

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